Ways to Increase your Adsense Income - Make More Money with Adsense
So you want to increase your Adsense income and make more money? The first step is to log into your Adsense account,
and look at your last month's stats. There are three key areas that contribute
to your adsense earnings: Impressions, Clickthroughs and Effective CPM. Improving your
stats in any, or preferably, all of these three key areas will increase your
Adsense earnings and make you more money.
1. Impressions
Impressions are the number of times your webpages with Adsense ads have been
viewed. You can increase Impressions by increasing traffic (preferably targeted
traffic) to your webpages. Some of the best ways to increase targeted traffic to
your webpages include:
- create more webpages, with relevant, focused content
- create more links to your webpages
- list your website/s under relevant categories in more directories
- set up a directory of relevant sites on your website and accept relevant
reciprocal links
- write relevant articles, with your site information in the 'resource box'
at the end of each article, and submit them to article directories
2. Click-throughs
Click-throughs are the percentage of viewers who click on your Adsense ads. You
can increase Clickthroughs by increasing the relevance of Adsense ads on your
site, and by tweaking the format and placing of your ads.
Although you can't dictat which Adsense ads show on your site, you can influence
the relevance of the ads by maintaining a tighrly focused website. If every page
on your site focuses tightly on the site topic, its more likely that the Adsense
ads will too. For example, if every page of your site is about fishing, and the
word 'fishing' appears several times on every page, its likely that your Adsense
ads will relate to fishing.
The best way to tweak your ad format and placement is to invest in an Adsense
Tracker, and test, test, test! People who have done this tend to suggest that
the best format is the large rectangle, with background and border the same
color as the page behind it, so that the ad blends into the page. The best
placement is towards the center or top left of the first screen of the page. Try
these suggestions first, and then track and test, to be sure of what works best
for your pages.
3. Effective CPM
Effective CPM is a measure of your average earnings, per thousand clicks. You
can increase your Effective CPM by selecting topics that attract high bids from
Adsense advertisers, and building pages and whole websites on higher paying
topics.
Although Google doesn't release information on Adsense bids, you can get a good
idea of the top paying topics by looking at information on Adwords bids, or, for
that matter, bids on pay-per-click search engines like Overture. There are a
number of keyword research tools available, both free and paid, that can help
you find high paying topics.
The Formula
So now you have the basics of increasing your Adsense income. Its a deceptively
simple formula:
- Build pages and websites on high paying topics for the best Effective CPM.
- Format and place your Adsense ads for maximum Clickthroughs.
- Promote your sites to drive targeted traffic to your Adsense webpages for
maximum impressions.
Step By Step Google Adsense Videos!
Google Adsense Tips
There are several books about improving your Adsense paycheques. Studies show the eye going to the left, maybe the middle, ignoring most of the far right hand side.
I like placing two large rectangle blocks of Adsense ads, right in the middle of the page, side by side - can't miss em!
Another commonly used technique is to mix the ads in with the content, with no borders, so people just read down your content, over the ads - and BAM! Click on them!
Test different methods - my idea is right ion front of yoru face, otehrs use the hidden in the text method. having pictures above the ads increases click through rate, as does a colored background - draws attention to the ads.
Test, test, test
I still like making it very prominent - can't miss - the ads are about your subject, so they are exactly what viewers are looking for, basically!
This is only partly tongue in cheek - a crappy looking page will encourage viewers to click away even more - LOL
Step By Step Google Adsense Videos!
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